Pyro.TV brings online video to Facebook

29 08 2007

Online video aggregator and rich media publisher Vibe Solutions has integrated its Pyro.TV portal with Facebook, offering the social network’s 24 million users access to a range of video content from networks such as ABC, NBC, Comedy Central and CNN.

Facebook users can embed a version of the Pyro.TV player in their profile and customise channel line-ups.

The development follows last month’s announcement that Pyro.TV had partnered with video search engine Blinkx.

In related Facebook news, online measurement firm Hitwise reveals that the social network is now the 10th most-visited site in the U.K. and is ranked 20th when it comes to diverting onward traffic to retail sites.

The first YouTube election

23 07 2007

So US voters are to be alllowed to put questions to presidential hopefuls via CNNs link-up with YouTube , a move BBC News suggests is “a transformational moment”. Just as media companies are gravitating towards social networks, chasing younger consumers who are shunning traditional outlets, so too the trend is increasingly being aped by politicians (witness the UK’s Labour government channel on YouTube). Will it emancipate the non-white vote so disgracefully under-represented last time round? Think technology, think broadband adoption, think social class and therein lies the answer. So transformational for some…